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“Call Me Maybe”: How four chords and a catchy chorus created a cultural moment

One fateful day about a month and a half ago, stellar Ingenex intern Stacey made a pop culture reference—while giggling profusely—that I didn't understand. The reference was to Carly Rae Jepsen's "Call...

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#DigitalChat: Utilizing viral video in a digital campaign

Friday, July 27, 2012, 3-4pm EST.The post #DigitalChat: Utilizing viral video in a digital campaign appeared first on Digital Marketing Blog.

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Are You Brave Enough To Go Viral?

Creating content is easy. Creating a sharable content is harder. However, it is marketers’ biggest dream to create both sharable and share-worthy content. Virility: opportunities and challenges Living...

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